Wednesday, October 21, 2015

What other theories can one use instead of Universal Theory of Acceptance and Use of technology?


UTAUT ( http://csrc.lse.ac.uk/asp/aspecis/20110235.pdf) postulates that four core constructs – performance expectancy, effort expectancy, social influence, and facilitating conditions –are direct determinants of IS/IT behavioural intention and ultimately behaviour (Venkatesh et al., 2003). The theory also assumes that the effect of core constructs is moderated by gender, age, experience, and voluntariness of use (Venkatesh et al., 2003). The theory was developed through the review, mapping and integration of eight dominant theories and models, namely: the Theory of Reasoned Action (TRA), the Technology Acceptance Model (TAM), the Motivational Model (MM), the Theory of Planned Behaviour (TPB), a combined Theory of Planned Behaviour/Technology Acceptance Model (C-TPB-TAM), the Model of PC Utilization (MPCU), the Innovation Diffusion Theory (IDT), and the Social Cognitive Theory (SCT). However, Williams, Rana, Dwivedi and Lal (2000) in a systematic review of 450 citations of the UTAUT that attempted to better understand the reasons for the citations, use and adaptation of the theory, their findings reveal that only 43 of the studies actually utilized the theory or its constructs.
Question: What other theories can one use to study the acceptance of e-learning?